Thought Leaders Unite to Create Pathways to Diversity in Tourism and Golf
(NEW YORK) – As part of a new initiative to drive diversity in tourism and sporting events, Bermuda Tourism Authority (BTA), in partnership with PGA Magazine and Ellison Consulting Group, celebrates Bermuda’s rich Black golf legacy with its inaugural Black Golfers Week featuring socially conscious events November 3-7, following the PGA TOUR Bermuda Championship. Bermuda’s famed golf courses will be the main event venues, where 24 teams will be competing for the Black Golf Club and Team Championship trophy. Â
“We look forward to welcoming visitors to our island for this historic inaugural event honoring Bermuda’s golf legacy and providing an action-packed platform for diversity, equity and inclusivity. Our island has more golf courses per square mile than anywhere else in the world. That fact, paired with a history that includes groundbreaking achievements by Bermudian golfers who helped break the color line in the US and Canada, it is a natural home for this launch event,” says Charles H. Jeffers II, CEO of the BTA. Â
Take advantage and experience a week of thrilling tournament play, fun festivities but most importantly: conversations about bringing more diversity to the game of golf. Guests can register for the Driving Diversity Power Breakfast hosted by celebrated Olympian Dr. John Carlos; The Unity Cup; the Legends Lunch & Clinic for the next generation of golfers at Ocean View Golf Course; the PGA Magazine Driving Diversity Summit; a University Greek Barbeque; Bermuda Black Golf Club and Team Championship at Port Royal Golf Course culminating with the Black Golf Awards honoring the legacy of Black golf pioneers from around the globe. To learn more, go to www.BermudaDrivingDiversity.com.Â
BTA Director of Sports Business Development and three-Time US Olympian Hazel Clark underscores the event’s importance, “As a leading sports tourism destination, Bermuda celebrates the achievements of athletes who have challenged the lack of diversity and accessibility in key sectors throughout history. Black Golfers Week offers a groundbreaking opportunity for communities worldwide to come together for action-driven conversations designed to build upon those achievements to advance diversity and access to the sport of golf.”Â
Organizer Earnie Ellison, Jr., of Ellison Consulting Group, concludes, “This Black Golf Club and Team Championship heralds Black Golf Clubs’ historical achievements that span more than a century and the collective influence of the Women and Men Club Members.”Â
In its entirety, this event will underscore Bermuda‘s position as an influential global leader on the promotion of diversity and inclusion and help establish a critical framework that can create unprecedented worldwide access and opportunities in golf.Â