Euleli House stands as a beacon of community wellness, dedicated to the holistic health of Black women through both virtual and soon-to-be physical spaces. This initiative offers intentional rest resources, a variety of baths, communal areas, comprehensive wellness resources, and food and beverage services. At its core, Euleli is about ensuring Black women recognize the importance of self-care, fostering an environment where they can support themselves and each other.
“Euleli was created to make sure Black women are cognizant about our well-being and to encourage Black women to show up for ourselves and ultimately each other,” says Vanessa Wells, one of Euleli’s co-founders.
The foundation of Euleli is rooted in the need to counteract the stressors that disproportionately impact the health of Black women. By promoting self-kindness and balance, Euleli aims to mitigate adverse health issues that stem from societal pressures and systemic inequalities.
Currently, Euleli’s efforts are focused on building a virtual community, supplemented by in-person events. Although membership is not yet open, the organization is actively engaging with its community through various platforms. You can learn more about Euleli on their website, euleli.com, or follow them on Instagram (@eulelihouse) and LinkedIn (Euleli).
Euleli House was conceived by Decoda Johnson, Kait Austin, and Vanessa Wells, who met as colleagues in the corporate world. They faced not only the universal stressors that Black women endure in America but also workplace-specific challenges such as discrimination, tokenization, and under-compensation. Feeling exploited and exhausted, they realized that a dedicated solution was necessary—a solution that took shape as Euleli.
Black women are often expected to embody the “Strong Black Woman” stereotype, which can lead to neglect of personal well-being. Euleli challenges this narrative by providing resources that promote emotional, mental, and physical health. “We are helping Black Women become mindful about what holistic wellness means to them by providing intentional resources to help them improve their daily overall emotional, mental, and physical health through community and rest,” explains Wells.
Celebrating Juneteenth at Shady Rest Golf Club
Euleli chose to celebrate Juneteenth at Shady Rest Golf Club, a historic venue significant as the first Black country club in the United States. This club was home to John Shippen, the first African American professional golfer, and hosted luminaries such as Althea Gibson, Duke Ellington, Count Basie, and Billie Holiday.
“Integration in golf is still an ongoing battle,” Decoda Johnson points out. “Even today, Black people’s access to professional and elite country clubs remains limited. This is why Euleli celebrated the Juneteenth holiday playing with our community who may not have otherwise had access.”
Planning the Juneteenth event was a labor of love, spanning five months and involving extensive efforts in fundraising, vendor sourcing, event design, and more. Despite the recent departure of a co-founder who stepped down to focus on her wellness, the remaining team members, supported by their community, successfully executed the event.
The Juneteenth event was a resounding success, drawing over 40 attendees and raising more than $10,500 in sponsorships and donations. Euleli was able to donate 10% of the funds to Black women in need, demonstrating their commitment to philanthropy and community support.
Looking ahead, Euleli is on a mission to raise $20 million to establish a physical location that will serve the wellness needs of Black women. In the meantime, the organization is channeling funds into marketing, events, business administration, app development, and charitable initiatives.
“Euleli is constantly fundraising. Our aim is to bring our dream to fruition—a physical location that services the wellness needs of Black women,” says Johnson.
Euleli’s journey is a testament to the power of community and the importance of wellness. By creating a space where Black women can prioritize their health and support one another, Euleli is redefining what it means to be well in a world that often demands relentless strength. Learn more by visiting their website and social media pages: Website: www.euleli.com
Instagram: @eulelihouse
LinkedIn: https://www.linkedin.com/company/euleli
Fundraising Page: www.givebutter.com/pourintoeuleli