BY AAGD STAFF
May 20, 2019
Professional Golf Instructor Frederick Ball has worked with thousands of youth and adult students over the last 25 years. It was through his experience in private and group lessons at a junior golf academy where he discovered exactly why his pupils were having trouble aligning themselves to the intended target. They could not see the line. Thus was born his invention BTHELINE, a revolutionary alignment training aid which instantly helps golfers with all golf shots from tee to green
“The one mistake that I have seen most often is misalignment (off-line) of the golfer’s feet,” says Coach Ball, who does private lessons for adults. “I would work with students time and again trying to get them to align their feet to the target on the putting green or fairway, but I soon discovered that the majority of children and adults could not see the line.”
Ball, who has worked at the Marty Tregnan Golf Academy for over 13-years, continued to investigate this problem and after working with thousands of children and adults golfers, both experienced and beginners, he came to the conclusion that “People may struggle with seeing the correct line to the hole or target right away, resulting in body misalignment.”
“In discussions with my fellow golf instructors about different teaching techniques, we would all agree that it’s a challenge to get some students to see the line that their feet should be on. I have been on a mission to fix this misalignment, to help all golfers, and make my job —and the job of other instructors— easier.
HOW BTHELINE GOLF CAME ABOUT
Ball, a 40-plus year golf veteran says that he has tried most of the training aids that are on the market today, including such items as alignment sticks, or other aids, “but none worked well for long because of the need to move and re-align with each shot,” he admits. Then, one day, as he was working with a very bright and talented four-year-old golfer on the putting green when Ball noticed that the youngster had difficulty putting her feet in the correct alignment to the hole.
“So,” he says, “I went into the clubhouse, got some paper and a marker and tape, and drew an arrow on two pieces of paper. I taped one to each of her shoes with the arrows pointing at the hole, and just like that she started making putts!” From that day on, Ball began making several different prototypes, leading up to his patented Btheline which works with all lace-up shoes and some Velcro tab shoes, as well.
BTHELINE INSTANTLY IMPROVES ALIGNMENT AND GOLF SHOT MAKING
Ball is an enthusiast and inventor who was introduced to golf at the tender age of 6-years old by Maggie Hathaway, a renowned activist, blues singer, actor, sports writer, and golfer. Ball has a keen understanding of just how critical proper alignment is. In fact, Ball shares that proper alignment is a common mistake that many golfers struggle with.
With his BTHELINE invention Ball is on a mission to enhance golfer’s alignment. So, why doesn’t Ball just use sticks to correct alignment? “From a teaching perspective, it’s difficult because I have to physically move the stick and align it to make sure it’s in line,” Ball explains. “In that small second, the student loses attention.”
After extensive research Ball created Btheline. “BTHELINE is far superior over any alignment stick because it moves with you,” states Ball. “When attached to the shoelaces, the bright red “B” on the player’s shoe helps the golfer aim the ball and the line which assists to a better shot every time. With Btheline, once installed, you become the line.”
Frederick Ball, Inventor, Btheline Golf
BTHELINE has plenty of golf professionals who personally endorse the training aid. PGA Top 100 instructor, Paula Olson exclaims, “What a great invention Frederick! With Btheline, you get simple and immediate results. What more could you ask for!” Long Beach, California Golf Hall of Famer, Phil Kessler states, “BTHELINE worked very well for my students. Their alignment is much better now. Great teaching aid.”
Ball has created a genius tool to not only better golfers with their shots but he has contributed to making his job, and the job of other instructors easier. LPGA Teaching Professional, Michelle Lo states, “This BTHELINE is awesome! Once I put it between the shoelaces of my students, they all told me ‘I see it!’ This cute little gadget means more than a thousand words.”
BTHELINE is here to stay, accomplishing its goal of helping golfers across the globe get correctly aligned.
BTHELINE can be found on Facebook showcasing its success and the product is available on Amazon, priced at $14.99 with free shipping included.
