Businesses looking to expand their presence in the golf industry have an outstanding opportunity to secure premium exposure at the 2027 African American Golf EXPO & Forum through a limited-time August Offer.
The 2027 African American Golf EXPO & Forum will be held January 24–28, 2027, in Orlando, Florida, alongside the world-renowned PGA Show at the Orange County Convention Center. The annual gathering brings together golf industry leaders, entrepreneurs, manufacturers, retailers, tourism officials, golf course owners, media, and consumers to celebrate diversity while creating meaningful business opportunities throughout the golf industry.
Special August Exhibition Offer
Companies that reserve their exhibit space during the month of August can take advantage of exclusive savings:
- $1,500 for EXPO 2027 (a $500 savings)
- $2,500 for EXPO 2027 and EXPO 2028, (a $1,500 savings)
These special pricing packages are designed to help businesses maximize their marketing investment while establishing a long-term presence at one of golf’s fastest-growing networking events.
Participating exhibitors will receive numerous benefits, including:
- Four days of networking and exhibition opportunities
- Colocation with the PGA Show, which attracts more than 30,000 golf industry professionals from around the world
- Collaboration opportunities with retail and wholesale golf organizations
- Meetings with buyers, golf professionals, and club managers
- Complimentary EXPO passes for company staff each year
- Complimentary guest passes to invite customers and prospects
- One annual twosome in the prestigious Jim Beatty Invitational
- Eligibility for a free or discounted exhibit booth at the PGA Show
- News releases announcing company participation
- Inclusion in daily product raffles designed to increase exhibitor visibility and attendee engagement
Organizations interested in exhibiting are encouraged to contact James R. Beatty at [email protected]for additional information.
Building on a Strong Foundation
Founded by James R. Beatty, President of Jim Beatty Golf Ventures LLC, the African American Golf EXPO & Forum was created to connect businesses, organizations, golf professionals, and consumers while increasing diversity, inclusion, and economic opportunity throughout the golf industry.
The inaugural EXPO launched in 2022 in Charlotte, North Carolina, followed by a successful second event in Louisville, Kentucky, in 2023. The Forum quickly established itself as the nation’s premier gathering focused on expanding opportunities for African Americans and other underrepresented communities in golf through education, business development, networking, career advancement, tourism, entrepreneurship, and supplier diversity.
Since its inception, the EXPO has welcomed representatives from the PGA of America, USGA, LPGA, PGA TOUR, golf course owners, destination marketing organizations, manufacturers, HBCUs, nonprofit organizations, media, retailers, travel companies, and entrepreneurs. Educational sessions, keynote presentations, career development workshops, youth initiatives, and supplier diversity programming have become hallmarks of the annual event.
Colocated with Golf’s Largest Industry Gathering
The African American Golf EXPO & Forum’s partnership with the PGA Show provides exhibitors and attendees with unparalleled access to one of the golf industry’s most influential annual events.
For more than seven decades, the PGA Show has served as the golf business’s premier marketplace, bringing together thousands of PGA of America Golf Professionals, buyers, manufacturers, media representatives, golf facility operators, teaching professionals, and industry executives from around the globe. The event showcases the latest innovations in equipment, apparel, technology, travel, instruction, and golf-related services while generating valuable business connections that influence the golf marketplace throughout the year.
Holding the African American Golf EXPO & Forum during PGA Show week allows participating companies to benefit from increased visibility, expanded networking opportunities, and access to decision-makers who shape the future of the game.
Advancing the Mission
The mission of the African American Golf EXPO & Forum remains focused on creating pathways for business growth, workforce development, supplier diversity, tourism, and entrepreneurship while increasing participation in golf among historically underrepresented communities.
Through strategic partnerships, educational programming, and meaningful networking opportunities, the EXPO continues to provide a platform where businesses can introduce new products, build lasting relationships, explore distribution channels, and connect with key industry leaders.
As preparations continue for the 2027 event in Orlando, the August exhibition promotion offers companies an exceptional opportunity to secure their place at one of golf’s most important business and networking events while realizing substantial savings for both 2027 and 2028.
Businesses interested in participating should contact James R. Beatty at [email protected] to reserve exhibit space before the August promotion concludes.



